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CloudCue
APP BRANDING DESIGN CONCEPT
December 2024
CloudCue is a weather app for film/television crews, photographers, and videographers that allows them to control the weather and time of day to suit their production needs. When shooting outdoors, production crews often have to wait for certain weather conditions or for the time of day to be just right for filming, so this app would save them time and money.
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The CloudCue brand reflects the creativity of its target audience and maintains a clear, modern look as production crews rely on clarity and efficiency of information to stick to their tight schedules.
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Tagline: Perfect weather in every scene.
Role: Designer
Process & Development
IDEAS & INSPIRATION
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FINAL BRAND GUIDELINES
Logos

Colours

Fonts

Brand Pattern

Results
Poster

Sticker

Leaderboard Ad

Instagram Story Ad

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